Media Economics with Mallika Sherawat
No. I haven't gone crazy. Before you form your first impressions on 'seeing' those words, wait. Do read on before you make any assumptions. Let me continue with what I wrote before. The first glance - pehli nazar is so important, because you tend to immediately form an opinion about someone, or some thing. This has also been researched in the context of websites. A study by Lindgaard in 2006 showed that a visitor could take less than 500 milliseconds to decide whether to stay on a website or simply move on. The more aesthetically pleasing your website is, better the stickiness (tendency of the viewer to remain glued to the website) of the website. So isn't it natural that the sexy, and beautiful Mallika Sherawat's website would not only attract viewers, but also keep them on the website for a longer time? What's that got to do with Media Economics? A LOT, my freinds, a lot. (Picture source: http://www.pinkvilla.com/files/Mallika-Sherawat-6.jpg) Do v